june 2017: Create fun by unleashing femininity
In a world where certain body types, hair colors, and style choices are celebrated--revered, even--accepting and sharing your authentic self can pose a challenge. Add to that the proliferation of clean beauty, eating local, charitable shopping, and other "do good" lifestyle choices, and we've officially got a confusing list of options on how to be a Modern Woman.
Here at The Perpetual You, beauty isn't a standard, and femininity isn't defined by culture. These are inner expressions, not external requirements. Whether you're beautiful-- whether you're behaving "like a lady" or you feel feminine -- is based on your own definitions, expectations, and emotions.
We want you to not just understand this but to unleash it! Share it with your friends, shout it from the mountaintops. The more women who know there's more than one way to be a woman, the more comfortable we'll all feel with femininity--hers, and our own.